In a recent announcement, Sambit Sahu, the Managing Director of Sodexo India, disclosed the ambitious objective of the company, which is to achieve a doubling of revenue every three years. In the business, hospital, and educational sectors, this is not just a vision; it is a plan that is already being put into action. It is supported by significant momentum in food and facilities management.
Not only is Sodexo utilizing the 'Make in India' movement for the purpose of expansion, but also to establish India as a worldwide hub for research and development, standardization, and talent. There is something that is profoundly motivating for marketers to see a brand expanding WITH a purpose, rather than simply expanding for the sake of expansion.
Source: The Economics Times
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